CITY RODEO / CHAPTER lll
MILANO EDITORIAL
A Mixed Vision With Bing
Mezcalero represents a whole culture, but looking to create a new perspective for the western style.
We created an editorial inspired in MILANO, a Fashion Capital, full of History and Elegance, a very romantic and classy style in which we mixed with some street style, looking for this new vision but expression on individual’s freedom.
MZR
Creative Director
BING
FASHION STYLIST, DESIGNER AND MODEL
‘Not only in MILANO / SHANGHAI / LONDON
“ For this shoot, we blended the MEZCALERO's free soul foundation with the romance aesthetic of Italy, hoping to convey the freewheeling spirit of the New bohemian style from the heart of the city.”
MILANO EDITORIAL
A Mixed Vision With Bing
Mezcalero represents a whole culture, but looking to create a new perspective for the western style.
We created an editorial inspired in MILANO, a Fashion Capital, full of History and Elegance, a very romantic and classy style in which we mixed with some street style, looking for this new vision but expression on individual’s freedom.
MZR
Creative Director
BING
FASHION STYLIST, DESIGNER AND MODEL
‘Not only in MILANO / SHANGHAI / LONDON
“ For this shoot, we blended the MEZCALERO's free soul foundation with the romance aesthetic of Italy, hoping to convey the freewheeling spirit of the New bohemian style from the heart of the city.”
Milan is a romantic city, where the sun shines through the leaves, where plants grow
unchecked, where the sky is pink at dusk, where pigeons sweep past churches.
Milan is a city of chaos, of concrete and steel, of cracks in the ground, of graffiti on buildings, of people coming and going without ever stopping.
Milan is a city of chaos, of concrete and steel, of cracks in the ground, of graffiti on buildings, of people coming and going without ever stopping.
We are besieged by the city. we yearn for freedom, seek freedom, capture freedom. But who can stop us? ride bikes through traffic jams, lie down on the lawn and fall asleep, walk towards the mountains with our bags on our backs, and stand outside the bar and dance
with friends at midnight.
We live in symbiosis with Milan, which nourishes us to growing branches of courageous.
We live in symbiosis with Milan, which nourishes us to growing branches of courageous.